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WET BED GANG

WET BED
GANG.

A brand’s world.
A collection with its own voice.

PROJECT

360° Merchandising Management

COLLABORATION

Wet Bed Gang

CONTEXT

Music / Lifestyle / Clothing

Model seated wearing the white Wet Bed Gang La Bella Mafia T-shirt
01 / THE STARTING POINT

FROM MUSIC
TO EVERYDAY
LIFE.

The ambition behind our work with Wet Bed Gang was to create clothing that fans would want to wear beyond a concert.

The collaboration began with a conversation about moving beyond conventional merchandising. The aim was to translate the group’s world into a collection with a lifestyle identity of its own.

02 / ROSSI LEGACY
WETBEDGANG BLACK ACID TEE — first viewWETBEDGANG BLACK ACID TEE — alternate view
WETBEDGANG BLACK ACID TEE
LA BELLA MAFIA WHITE TEE — first viewLA BELLA MAFIA WHITE TEE — alternate view
LA BELLA MAFIA WHITE TEE
WBG BLACK TEE — first viewWBG BLACK TEE — alternate view
WBG BLACK TEE
WBG BLACK SHORTS — first viewWBG BLACK SHORTS — alternate view
WBG BLACK SHORTS
ROSSI LEGACY WHITE TEE — first viewROSSI LEGACY WHITE TEE — alternate view
ROSSI LEGACY WHITE TEE
ROSSI LEGACY BLACK TEE — first viewROSSI LEGACY BLACK TEE — alternate view
ROSSI LEGACY BLACK TEE
ROSSI LEGACY BEIGE TEE — first viewROSSI LEGACY BEIGE TEE — alternate view
ROSSI LEGACY BEIGE TEE
03 / BEYOND ONE COLLECTION

A PARTNERSHIP
WITH MANY
CHAPTERS

Rossi Legacy is one chapter in our collaboration with Wet Bed Gang.

Across multiple releases, the collection expands from graphic T-shirts into hoodies, a zip hoodie, shorts and a baby tee. Each release explores a different expression of the group’s world.

CERTIFIED DIAMOND & WINNERS

T-shirts, hoodies and a zip hoodie extend the collection across different silhouettes.

CERTIFIED DIAMOND / BLACK TEE flat mockup
CERTIFIED DIAMOND / BLACK TEE
CERTIFIED DIAMOND / WHITE TEE flat mockup
CERTIFIED DIAMOND / WHITE TEE
CERTIFIED DIAMOND / ZIP HOODIE flat mockup
CERTIFIED DIAMOND / ZIP HOODIE
CERTIFIED DIAMOND / GREY HOODIE flat mockup
CERTIFIED DIAMOND / GREY HOODIE
WINNERS / BLACK TEE flat mockup
WINNERS / BLACK TEE
WINNERS / GREY HOODIE flat mockup
WINNERS / GREY HOODIE
WINNERS / BLACK HOODIE flat mockup
WINNERS / BLACK HOODIE

GRAPHIC RELEASES

Portraits, characters and camouflage graphics bring different sides of the group’s identity into clothing.

MOXXXPIRII / WHITE TEE flat mockup
MOXXXPIRII / WHITE TEE
CAMOUFLAGE APE / GREEN GRAPHIC flat mockup
CAMOUFLAGE APE / GREEN GRAPHIC
CAMOUFLAGE APE / ROSE GRAPHIC flat mockup
CAMOUFLAGE APE / ROSE GRAPHIC

EVERYDAY PIECES

T-shirts, shorts and a baby tee bring the collaboration into a wider everyday wardrobe.

WET BADDIE / BABY TEE flat mockup
WET BADDIE / BABY TEE
OFF-WHITE TEE flat mockup
OFF-WHITE TEE
BROWN SHORTS flat mockup
BROWN SHORTS
OFF-WHITE SHORTS flat mockup
OFF-WHITE SHORTS
LA BELLA MAFIA / OFF-WHITE TEE flat mockup
LA BELLA MAFIA / OFF-WHITE TEE
WE MADE IT / GREEN TEE flat mockup
WE MADE IT / GREEN TEE
WE MADE IT / OFF-WHITE TEE flat mockup
WE MADE IT / OFF-WHITE TEE
WE MADE IT / BROWN TEE flat mockup
WE MADE IT / BROWN TEE
VBLOCK / BLACK TEE flat mockup
VBLOCK / BLACK TEE
VBLOCK / WHITE TEE flat mockup
VBLOCK / WHITE TEE
04 / THE LOUDEST ROLE

ONE PARTNER.

Why coordinate multiple partners when one can manage your entire merchandising project? From collection design to production, delivery and customer support, Loudest brings it all together.

Across the Wet Bed Gang collaboration, Loudest handled collection design, textile production, logistics, direct-to-consumer shipping and after-sales support.

01

Collection design

Translating the brand’s world into garments and graphics.

02

Textile production

Bringing the collection from design to finished pieces.

03

Fulfillment

Preparing and shipping orders directly to customers.

04

After-sales support

Supporting the customer experience beyond delivery.

YOUR BRAND.
NEXT CHAPTER.

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